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- That organic isn't always synonymous with expensive
- That organic makeup can be effective and long-lasting
- The brands to prioritize
You want to change your beauty routine and switch to organic and natural makeup but don't know which brand to choose? You see the many brands offering organic makeup and want to discern the true from the false? You don't want to be a victim of greenwashing? You're wondering how effective and quality products can be affordable? Time to decode!
🔎 Do you want quality products to take care of your skin without breaking the bank? It's possible!
One of our main commitments is to make organic beauty accessible to everyone. No more blah-blah, we're going to tell you all about the secrets of organic, quality, and accessible makeup.
Advertisers and major brands have noticed that many people want to consume more sustainably: by turning to more sustainable consumption patterns such as organic, vegan, etc. They have therefore allowed themselves to use terms to embellish their image in terms of composition, production methods, and relationship with individuals.
Using terms like "artisanal manufacturing" "made in" "authentic recipe" "eco-refill" when they are not certified by independent labels and certifications has no meaning. However, this has allowed many companies to inflate their prices by using these marketing arguments. So be wary of these products! Only independent certifications like Ecocert, Cosmébio can ensure a healthy composition from organic farming.
But don't worry, healthy products, made with natural and organic ingredients, certified and labeled, and affordable, are possible. You just need to learn how to recognize them.
At Charlotte Bio, all of our products (skincare and makeup) are certified Ecocert, Cosmebio, Cruelty-free, and Vegan, except for the primer which contains beeswax. How is this possible? We'll explain everything!
When we formulate our products, we emphasize the origin and quality of our raw materials and do everything we can to source the best ingredients at a fair price. Thanks to our expertise, we control our procurement costs and are able to offer cosmetic products made from traceable ingredients. This allows us to ensure their quality, respect for workers, and to reduce our transportation costs. Furthermore, all our products are manufactured in Italy and France. We chose our partners for their expertise in organic cosmetics but also for their location to ensure the quality of their work and working conditions. Thus, your BB cream or primer is produced as close to you as possible to reduce transportation costs and our ecological footprint. Indeed, by producing locally and favoring short supply chains as much as possible, we can reduce our CO2 emissions. This also allows us better traceability of each ingredient in our products.
One of our main selling points is the drastic reduction of packaging. Our packaging is made from recycled plant-based PE made from sugar cane or recycled cardboard . We also reduce over-packaging and ban plastic whenever possible. This has allowed us to reduce our waste by 5 tons since the company was founded.
We do not offer samples in this same approach. This allows us to reduce our environmental impact and achieve economies of scale, given that packaging and over-packaging can cost up to 20% of the finished product's retail price.
Likewise, when shipping our orders, we use recycled and recyclable components such as cardboard, recycled kraft paper, or recycled PE as much as possible. In addition to being good for our planet, these components are less expensive.
Our commitment is to offer the best for you , at an affordable price, while respecting all stakeholders. By opting for local production, we are making a social commitment to trusted stakeholders and guaranteeing them a fair wage. We also partner with causes that are close to our hearts, such as supporting people with disabilities to help them integrate into professional life.
By making this choice, we have chosen to reduce our margins. We also do not generate excessive advertising and marketing costs thanks to our nugget team who are capable of achieving feats to reduce our costs. 💪
And our best spokespersons are you. By telling your friends and family about our products and sharing your looks on social media, you're supporting a young, local, ethical company.
All these small actions have a big impact and allow us to offer you quality, certified organic and natural cosmetics at an affordable price. Now that you know this, you can distinguish fact from fiction and give your skin what it deserves: healthy, pigmented, and good-smelling cosmetics. Go here to discover a wide selection of affordable organic makeup online !
Many agents present in conventional make-up come from petrochemistry. What does this term mean? Petrochemistry is the manufacture of synthetic chemical processes. This requires a lot of Research and Development and many complex processes based on ingredients created or derived from rare and distant materials such as petroleum to create materials, synthetic odors created from scratch. In addition to being dangerous for the environment and surrounding people, being suspected of being endocrine disruptors and being able to be a source of cancer, these processes are very expensive.
Organic cosmetics content themselves with what nature offers to create ingredients (at least) as effective as organic make-up. Thus, the formulation is less expensive because it is "simply" derived from natural ingredients and does not require complex processes: by favoring gentle processes. In addition, vegetable oils replace silicones and parabens and have many benefits for the skin: hydration, slowed oxidation...
Reducing petrochemistry also allows for the use of fewer ingredients, only those necessary, and to achieve economies of scale.
Before makeup can be called "organic", it must meet numerous conditions set out in strict specifications. One of these is Cosmebio, the benchmark organic and natural cosmetic label. This label was created in 2002 to counteract growing greenwashing. It makes it possible to distinguish at a glance which cosmetics are truly natural or organic.
Here are its guarantees:
A composition of at least 95% ingredients of natural origin in the total product, as well as a minimum of 95% organic ingredients in all plant-based ingredients and a minimum of 10% organic ingredients in the total product. In addition to this, the Cosmebio label also guarantees the absence of ingredients harmful to health or the environment by prohibiting processes that enable their existence. These important requirements cover the entire product life cycle:
From the origin of raw materials, to encourage ethical and sustainable sourcing, through a gentle and non-polluting transformation process, numerous controls during the manufacturing of the finished product (clean composition, packaging, storage): imposing a separation of different manufacturing processes, the establishment of separate storage areas to avoid any errors, the implementation of a strict quality control system, and the absence of animal testing. The COSMOS specifications also encourage eco-design of packaging to minimize environmental impacts and preserve biodiversity. To achieve this, it provides for a reduction in the quantity of materials used, and in parallel an increase in the quantity of recycled and recyclable materials. Only a restricted list of authorized materials: wood, glass, aluminum, plastic (PE, PET, PP, PETG), cardboard, PLA, and any 100% natural material. Many materials are prohibited: PVS, polystyrene, and all other chlorinated plastics and those containing styrene, as well as materials produced from GMOs.
And finally, transparent labeling and responsible communication: requiring the presence of certification mentions, the presence of percentages of natural and organic origin, and the indication in the INCI list of ingredients from Organic Farming.
The COSMOS specifications also provide for the implementation of a waste management plan to reduce, reuse, and recycle waste, as well as a list of authorized cleaning and disinfection products.
